Born Creators Group, an Australian-founded marketing and communications agency network, announced its expansion into the Kingdom of Saudi Arabia last month. To lead this new venture, the group has appointed industry leader Marc Bou Harb as Managing Partner.
This appointment underscores Born Creators Group’s commitment to serving the Saudi market and delivering creative solutions to local and international clients.
Marc Bou Harb brings over 20 years of extensive experience in the marketing and advertising industry to his new role. Bou Harb’s expertise is in marketing communications, creative direction, digital marketing, and integrated marketing strategies.
Speaking about his new role, Marc Bou Harb commented, “I am excited to leverage my experience and understanding of the region to build a strong and successful presence for Born Creators in Saudi Arabia. We are committed to delivering impactful and culturally relevant campaigns that resonate with the Saudi audience and help our clients achieve their objectives.”
Prior to this appointment, Bou Harb served as Managing Director of Grey Group KSA, where he successfully led teams in developing and executing innovative advertising solutions for a diverse portfolio of clients. Following his tenure at Grey, demonstrating his entrepreneurial spirit and deep understanding of the market, Bou Harb established WHY?, his own advertising agency, in 2022.
Rony Chiha, Founder of Born Creators Group, said, “From the beginning, my vision for Born Creators Group has been about fostering creativity and driving meaningful connections. Expanding into Saudi Arabia, a land of immense opportunity and cultural richness, feels like a natural progression of that vision.”
Chiha continues, “And to have Marc Bou Harb, a leader who shares our passion for impactful storytelling and understands the nuances of the GCC world, leading our efforts there fills me with immense excitement. I truly believe that together, we will create something extraordinary in the Saudi market.”
Born Creators agencies in Saudi Arabia will offer a full suite of integrated marketing and communication services, including creative development, digital strategy, social media management, content creation, and media planning.
