Campaign’s Digital Faces to Watch 2025 – Bilal Al Saheb, Senior Executive | Experience Design, Performics – A Publicis Groupe Company
Age: 28
Nominated by Nigel Keelson-Anfu, Business Director | Experience Design:
Bilal Al Saheb has demonstrated outstanding achievements, showcasing his dedication, proactivity, and strong work ethic. Over the past year, his leadership and client management skills have flourished, making him a key driver of measurable ROI for top brands. Bilal has consistently excelled in innovating and automating processes, enhancing efficiency and accuracy.
Career highlights
Bilal Al Saheb has worked with the region’s largest brands at Publicis Groupe in Dubai over the past four years, helping them unlock their digital potential. With expertise in SEO, experimentation, personalization, and user experience, Bilal drives measurable ROI for his clients. He focuses on automating tasks traditionally done manually, from audits to coding, improving efficiency and accuracy. Always staying ahead of the curve, Bilal is fascinated by the evolving search landscape and AI’s role in shaping it. He crafts strategies that drive engagement, conversions, and long-term success, ensuring clients remain competitive in a rapidly changing marketplace.
Guiding principles
Excellence through consistency, impact through innovation.
Why? Because I believe in making data-driven decisions, refining strategies with experience, and ensuring every effort drives measurable results. By continuously analyzing, optimizing, and solving problems, I create real impact in digital marketing and beyond.
Side hustle
As a side hustle, I am currently offering consulting services on Identity Access Management (IAM), helping banks implement secure systems. I also provide website development and support for travel agencies, assist businesses with POS system troubleshooting, and guide startups on how to structure their company and navigate the early stages of growth, particularly in the tech and digital fields.
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