Campaign’s Digital Faces to Watch 2025 – Shoaib Kadla, Video Content Creator, SOCIALEYEZ
Campaign’s Digital Faces to Watch 2025 – Shoaib Kadla, Video Content Creator, SOCIALEYEZ
Age: 26
Nominated by Maya Zamarghdis, CREATIVE PRODUCER:
Shoaib Kadla is a naturally gifted creative, with an instinct for spontaneous, visually compelling storytelling. His ability to capture trends and translate them into engaging short-form content sets him apart. Always ahead of the curve, he ensures every video, reel, or campaign is fresh, relevant, and impactful.
Beyond content creation, Shoaib enhances project proposals with his creative vision, playing a key role in upselling ideas. His work in food and beverage content showcases innovation and originality. His enthusiasm, adaptability, and positive energy make him an invaluable team member—a dynamic storyteller with an unstoppable creative drive.
Career highlights
At 26, Shoaib Kadla has built a career rooted in passion, persistence, and a relentless pursuit of storytelling. Born in the mountains of Kashmir and guided by art and minimalism, he transitioned from music production and DJing into filmmaking, entirely self-taught. Since moving to Dubai two years ago, he has collaborated with prestigious brands like Gucci and Armani, captured the essence of Michelin-star restaurants, and crafted visuals for luxury hotels like Four Seasons. His most recent milestone? Directing Noor Riyadh—the world’s largest light art festival—a project that challenged his creativity on a massive scale and solidified his strategic impact.
Guiding principles
Shoaib Kadla’s creative vision is shaped by intuition, storytelling, and emotion—a fusion of a sensory experience where light, space, and perspective dictate mood. Guided by instinct over instruction, he crafts visuals that feel both immersive and intentional, leaving a lasting impact.
Side hustle
Beyond filmmaking, cars are a constant source of inspiration—a balance of precision, power, and freedom that reflects Shoaib Kadla’s approach to life. Whether it’s the adrenaline rush of sports cars on the track or the raw beauty of off-roading in the desert, every drive is an escape, a reset, and a reminder that creativity thrives in motion. And at the end of the day, nothing beats the stillness of a campfire under the stars, reflecting on the journey so far and the road ahead—both on the asphalt and in his ever-evolving creative career.
Go back to main article: Campaign’s Digital Faces to Watch 2025
