Campaign’s PR Faces to Watch 2025 – Emma Liv Johansson, Consultant, Global Think Group
Campaign’s PR Faces to Watch 2025 – Emma Liv Johansson, Consultant, Global Think Group
Age: 27
Nominated by Beth Tarling, Associate Director:
Emma has a natural ability to get to the heart of an organization’s strategic needs, paired with an exceptional work ethic and meticulous attention to detail which makes her an invaluable asset to clients and colleagues alike. Universally praised by those who work with her, Emma consistently delivers excellence. We have no doubt she will continue to go from strength to strength, and we’re excited to see her next achievements.
Career highlights
Originally from Johannesburg, I joined Global Think Group (GTG) in 2023, immediately after graduating from the University of Cape Town. Since then, I have risen through the ranks to become a consultant – earning two promotions in less than two years. Saudi Arabia’s fast-paced, dynamic environment continues to energize me, and I work with organizations driving meaningful change across the public, private and non-governmental sectors. As a specialist in technology and cybersecurity, I operate at the intersection of tech and communications. I help organizations craft a compelling voice and brand identity that resonates with modern audiences in an increasingly interconnected world.
Guiding principles
My goal is to leave a positive, lasting impact – through the strategic work I do, the brands I help build, and my relationships with colleagues and clients. I live to be curious and take risks, learning everything I can from the other talent around me to deliver the best results.
Side hustle
In our spare time, my mother and I are developing a non-profit organization that aims to amplify women’s stories across the African continent. While Feminine Frontiers is not yet operational, our goal is for it to be a leading media platform where women across Africa can find community in storytelling.
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