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Property Finder Drives my Success SuperAgents Supercars

Property Finder ‘drives success’ by offering SuperAgents keys to branded supercars

Aramco, ADNOC, stc, e&, QNB, Emirates, ROSHN top brand rankings in 2025

Dr Vlada Botoric, PhD, Assistant Professor, Zayed University

What MENA marketers can learn from fandom strategy

Sevgi Gur, Chief Marketing Officer, Property Finder

Podcast: Property Finder CMO on purpose, performance, brand and business priorities

One Sobha app Sobha Realty

Sobha Realty, ANC Advertising Agency reveal brand film for ONE Sobha app

pitching process

Has the pitching process become more transparent within the Middle East brand and marketing industry?

Uniting brand and performance through teams, data and shared KPIs

Karim Yusuf, Senior Creative Manager – Marketing VOD, Shahid on working at in-house agency

Is the MENA region ready for the shift to in-house creatives?

Chelsea residences

The brand strategy behind DAMAC’s Chelsea Residences

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Page 1 of 14

THE WORK

Fairmont engages new generation of luxury consumers with latest campaign

Dubizzle

Creative Digital Featured Media The Work VideoMay 28, 2025

Dubizzle doubles down on dominance with anniversary campaign

Yas Island Miami Band campaign

Advertising Creative Digital Featured Marketing Media The WorkMay 27, 2025

Yas Island Abu Dhabi cranks up the volume with ‘Bastanis’ campaign

Disney Theme Park Resort Yas Island Abu Dhabi

Advertising Creative Digital Editors' Picks Featured Marketing Media The WorkMay 27, 2025

Behind-the-scenes: How Miral orchestrated ‘a decoy’ before a dazzling Disney reveal

Lebanese muralist and calligrapher Ghaleb Hawila meticulously inscribed articles from the Geneva Convention onto the building’s shattered walls.

Advertising Creative Digital Featured Marketing Media The WorkMay 26, 2025

ICRC, TBWA\Raad highlight writing on the wall of bombed hospital in Lebanon

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Snap Case Study – Level SHoes

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Behind-the-scenes: How Miral orchestrated ‘a decoy’ before a dazzling Disney reveal

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Noon Food, KFC, Hardee’s top ad awareness in the UAE for April

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From the Dubai Lynx jury room: ‘If you save one life, you are saving all humanity’

May 23, 2025

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